General Insurance Article - Direct Line Home Insurance renames 1st July ‘Clumsy Day’


Insurer warns Brits to take extra care on July 1st.There is a 60 per cent increase in accidental damage claims on this day compared to yearly average
Two in five (40 per cent) of people who avoid taking responsibility would buy a replacement item they had broken something without telling anyone

 The fame claim
 New analysis from Direct Line Home Insurance reveals that July 1st is the clumsiest day of the year1, with the insurer recording approximately 60 per cent more claims than average on this day. However, as a nation we struggle to accept responsibility for our actions.
 Just under half (44 per cent) of Brits would admit responsibility if they accidentally broke or damaged something around the house2.
 Of those who conceal their clumsy actions, more than half (55 per cent) would try to repair the item. While two fifths (40 per cent) of those who say they have broken or damaged something in their home and did not admit responsibility, would buy a replacement without telling anyone.
 Women are more likely to hide items and not tell anyone compared to men, with just under a third (30 per cent) women doing this versus one in six (17 per cent) men.
  
 The blame game
 Siblings get blamed the most often for accidental damage around the house, with more than one in five (22 per cent) people blaming their brother or sister rather than accepting responsibility. This is followed by spouses/partners who get the blame 18 per cent of the time.
 Women are more likely to blame someone or something else, with over one in five (22 per cent) admitting to this compared to one in seven (14 per cent) men.
  
 Katie Lomas, head of Direct Line home insurance, said: “Accidents happen and are often unavoidable consequences of our busy lives. However, with ever increasing numbers of expensive gadgets and furniture in homes, this can mean people are faced with hefty costs to fix or replace items.
 “If you accidentally spill coffee on your partner’s laptop or you drop your phone down the loo, with the right insurance you needn’t worry too much.” 

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